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Business Calculators

Average Revenue Per User (ARPU) Calculator

Verified formula Updated Jun 2026 Private — runs on your device

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Verified formula Private

Average revenue per user

₹200.00

For general information only — not financial, tax, legal or medical advice. Verify before you rely on it.

How to use the Average Revenue Per User (ARPU) Calculator

The Average Revenue Per User (ARPU) Calculator works out your average revenue per user in an instant. Enter total revenue and number of users and the result updates as you type — it is free, needs no sign-up, and runs entirely in your browser so your figures stay private.

  1. Enter the total revenue.
  2. Enter the number of users.
  3. Read off your average revenue per user — the calculator updates automatically, with no button to press.

Formula

The Average Revenue Per User (ARPU) Calculator uses the formula:

Average revenue per user = Total revenue ÷ Number of users

Worked example

For example, with total revenue of 1,000,000 and number of users of 5,000, the average revenue per user is ₹200.00.

Inputs used
Total revenue 1,000,000
Number of users 5,000
Results
Average revenue per user ₹200.00

Results are estimates for educational use, not professional advice.

Key terms explained

Mean
The average of a set of numbers — their sum divided by how many there are.

Frequently asked questions

Divide total revenue by the number of users. 1,000,000 over 5,000 users is 200 per user.

Often monthly or yearly; keep revenue and users in the same period.

It tracks how much value each user generates, useful for subscriptions and apps.

Upsell, cross-sell, add premium tiers, and reduce low-value users.

Enter the total revenue. Enter the number of users. Read off your average revenue per user — the calculator updates automatically, with no button to press.

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