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Marketing Calculators

Cart Abandonment Rate Calculator

Verified formula Updated Jun 2026 Private — runs on your device

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Verified formula Private

Cart abandonment rate

70.00%

For general information only — not financial, tax, legal or medical advice. Verify before you rely on it.

How to use the Cart Abandonment Rate Calculator

The Cart Abandonment Rate Calculator works out your cart abandonment rate in an instant. Enter carts created and completed purchases and the result updates as you type — it is free, needs no sign-up, and runs entirely in your browser so your figures stay private.

  1. Enter the carts created.
  2. Enter the completed purchases.
  3. Read off your cart abandonment rate — the calculator updates automatically, with no button to press.

Formula

The Cart Abandonment Rate Calculator uses the formula:

Cart abandonment rate = (1 - Completed purchases ÷ Carts created) × 100

Worked example

For example, with carts created of 1,000 and completed purchases of 300, the cart abandonment rate is 70.00%.

Inputs used
Carts created 1,000
Completed purchases 300
Results
Cart abandonment rate 70.00%

Results are estimates for educational use, not professional advice.

Frequently asked questions

Divide completed purchases by carts created, subtract from 1, and multiply by 100. 300 of 1,000 carts checking out is a 70% abandonment rate.

Online retail often sees around 70%, though it varies widely by industry and device.

Surprise shipping costs, forced sign-ups, slow checkouts and payment friction are common reasons.

Show costs early, offer guest checkout, simplify steps, and send reminder emails to recover carts.

Enter the carts created. Enter the completed purchases. Read off your cart abandonment rate — the calculator updates automatically, with no button to press.

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