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Business Calculators

Markup from Margin Calculator

Verified formula Updated Jun 2026 Private — runs on your device

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Verified formula Private

Equivalent markup

66.67%

For general information only — not financial, tax, legal or medical advice. Verify before you rely on it.

How to use the Markup from Margin Calculator

The Markup from Margin Calculator works out your equivalent markup in an instant. Enter profit margin and the result updates as you type — it is free, needs no sign-up, and runs entirely in your browser so your figures stay private.

  1. Enter the profit margin.
  2. Read off your equivalent markup — the calculator updates automatically, with no button to press.

Formula

The Markup from Margin Calculator uses the formula:

Equivalent markup = Profit margin ÷ (100 - Profit margin) × 100

Worked example

For example, with profit margin of 4%, the equivalent markup is 66.67%.

Inputs used
Profit margin 4%
Results
Equivalent markup 66.67%

Results are estimates for educational use, not professional advice.

Key terms explained

Profit margin
Profit as a percentage of revenue — how much of each sale is kept as profit.
Markup
The amount added to cost to set the selling price, expressed as a percentage of cost.

Frequently asked questions

Margin is profit as a share of the selling price; markup is profit as a share of the cost. A 40% margin equals about a 66.67% markup.

Markup = margin ÷ (100 − margin) × 100, with margin as a percentage.

Markup is based on the smaller cost figure, so the same profit is a larger percentage of cost than of price.

Use markup when pricing up from cost, and margin when analysing profitability against revenue.

The Markup from Margin Calculator uses the formula: Equivalent markup = Profit margin ÷ (100 - Profit margin) × 100. For example, with profit margin of 4%, the equivalent markup is 66.67%.

Enter the profit margin. Read off your equivalent markup — the calculator updates automatically, with no button to press.

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