CPM Table: Cost per 1000 impressions (CPM) by Total ad spend
Reference table of cost per 1000 impressions (cpm) for CPM across a range of total ad spend values — exact, engine-computed figures you can read off at a glance.
CPM Calculator
Verified formula Updated Jun 2026 Private — runs on your device
Verified formula
Private
Cost per 1000 impressions (CPM)
₹200.00
For general information only — not financial, tax, legal or medical advice. Verify before you rely on it.
How to use the CPM Calculator
The CPM Calculator works out your cost per 1000 impressions (cpm) in an instant. Enter total ad spend and total impressions and the result updates as you type — it is free, needs no sign-up, and runs entirely in your browser so your figures stay private.
- Enter the total ad spend.
- Enter the total impressions.
- Read off your cost per 1000 impressions (cpm) — the calculator updates automatically, with no button to press.
Formula
The CPM Calculator uses the formula:
Cost per 1000 impressions (CPM) = Total ad spend ÷ Total impressions × 1000
Worked example
For example, with total ad spend of ₹5,000 and total impressions of 25,000, the cost per 1000 impressions (cpm) is ₹200.00.
| Total ad spend | ₹5,000 |
|---|---|
| Total impressions | 25,000 |
| Cost per 1000 impressions (CPM) | ₹200.00 |
|---|
Results are estimates for educational use, not professional advice.
Frequently asked questions
CPM is the cost per thousand ad impressions. A 5,000 spend over 25,000 impressions is a CPM of 200.
Divide the spend by impressions and multiply by 1,000. The 'M' is the Roman numeral for a thousand.
CPM is common for brand-awareness campaigns, where the goal is to be seen widely rather than to drive immediate clicks.
Lower CPM means cheaper reach, but quality matters. Reaching the right audience is more valuable than simply reaching more people cheaply.
Enter the total ad spend. Enter the total impressions. Read off your cost per 1000 impressions (cpm) — the calculator updates automatically, with no button to press.
Related guides
How to Calculate CPM: Formula, Steps & Examples
Learn how to calculate CPM — the formula explained step by step, with worked examples and a free calculator to check your answer.