This engagement rate reference table shows the engagement rate for a range of total engagements values, assuming a followers (or reach) of 10,000. Every figure is computed with the same engine that powers our Engagement Rate Calculator, so the numbers are exact.
| Total engagements | Engagement rate |
|---|---|
| 130 | 1.30% |
| 250 | 2.50% |
| 380 | 3.80% |
| 500 | 5.00% |
| 750 | 7.50% |
| 1,000 | 10.00% |
| 1,500 | 15.00% |
| 2,500 | 25.00% |
| 3,500 | 35.00% |
| 5,000 | 50.00% |
How to use this table
Find the row closest to your total engagements and read across to the engagement rate. For a value between two rows, the real figure sits between them — or enter your exact numbers in the Engagement Rate Calculator for a precise answer.
Need a value that is not in the table? — the Engagement Rate Calculator does it instantly, for free, with the formula and a worked example built in.
Related calculators
Continue exploring marketing calculators with these tools: LTV to CAC Ratio Calculator, Conversion Value Calculator, Customer Churn Cost Calculator, Ad Frequency Calculator, Viral Coefficient Calculator.